Previously we presented the elements to take into account to create an online store for your SMB business. But how to choose between the available Ecommerce platforms? Below you will find a comparison and details of the option to choose WooCommerce.
One of the details to consider when starting an online store is the specific theme or design to be used. Among the various platforms available, WooCommerce is an intuitive and simple tool with a wide range of features.
Its condition as a WordPress plugin, presents configuration facilities in the aspects related to the design from the point of view of the web developer, who will have available both web and store themes to use, because it is open source software.
Although WooCommerce is a friendly tool once installed, for those who are not experts in development and programming, it presents the inconvenience of the complexities of the configuration, since it is necessary to have your own hosting and web domain, an SSL certificate and additional extensions.
Configuration Costs
One of the most important decisions to be made by the entrepreneur who aspires to create an online store is the price of the service provided by the platform. Both WooCommerce and WordPress are free. However, the costs that you will have to cover are hosting, website theme, domain name, SSL certificate and extensions for SEO, payment gateways and other important for the operation of a store.
At the end of the day, even though WooCommerce software is free, setting up a store can cost as much or more than other platforms where a full service is offered for a one-time fee and the work of setting it up.
In addition, you should consider the amount of the fee your store will have to pay for each transaction you make.
Learn about the advantages of a Shop connected to an administration software.
Online Selling Tools
In the same way that other platforms do, WooCommerce allows you to customize designs, record and analyze the behavior of users who visit your site to buy products online.
As in the online store of InterFuerza, you can sell products without limit of quantity or category, however the configuration to accept payments through third party platforms, inventory control and other information related to the company will depend again on the programming work that you do yourself.
Another key feature, access to real-time metrics on sales, inventory control and integration to business operations, will be available depending on the configuration and software you use.
The ease of installation and use of the store makes the biggest distinction; but there are also other differences, as well as shared features, between the two platforms, which each user should look at when comparing which features best suit their business.
With InterFuerza it is easy to adopt e-commerce: activate your site, select your products and start selling online in a few minutes.
The Virtual Store will facilitate both the flow of your online sales and the accounting of each operation carried out in the business, including your inventory. In addition to extensions to your sales channels from social networks.
